iPhone 5 |
It appears
that a recent statement of an analyst may be favoring the Samsung Galaxy S3.
According to Mike Walkley of Canaccord Genuity, the share of Apple in the
smartphone market is expected to decrease for the current quarter until the
upcoming iPhone 5 is released into the market.
Increasing
support for other smartphones by US carriers have contributed to the reduction
in the share of the smartphone market of Apple, which would make it necessary
for the company to release the iPhone 5 within the quarter.
The upcoming
release of the Samsung Galaxy S3 will contribute to the decreasing smartphone
market share of Apple unless it releases the iPhone 5.
Reports have
hinted that the iPhone 5 will feature a bigger screen display and support for
LTE networks.
Although the
current flagship smartphone of Apple, the iPhone 4S, is only eight months old,
the recent smartphone models that HTC and Samsung have released into the market
offer an enhanced processor, better design and display technology that will be
appealing to consumers.
The display
on the HTC One X is reportedly better compared to the iPhone 4S while the
processor of the Samsung Galaxy S3 offers better multi-tasking and other
smartphone processing support due to its multiple cores and enhanced CPE
design.
Although the
iPhone 4S is quite popular in the US market, the new Android-powered
smartphones are gradually increasing their market share due to promotions
offered by OEMs as well as their retail partners.
In order to
counter this upsurge of these Android smartphones, Apple may have to release
the iPhone 5 within the quarter. Even as the iPhone 5 remains unreleased, Apple
has reportedly implemented a new strategy in its partnership with mobile
service providers. The iPhone 4S and the 8GB iPhone 4 are reportedly being
offered by Cricket at a cheaper price tag.
Whether this
strategy will allow Apple to stave off the decrease in the sales of the iPhone
or not remains to be seen although releasing the iPhone 5 will likely allow the
company to recover its share of the smartphone market.
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