Friday, April 5, 2013

July Release For Second Generation Google Nexus 7

Google Nexus 7
Google Nexus 7
(Image Credit:

The next model of the Google Nexus 7 is set to be released into the market sometime in July and it appears that it may have better features compared to the first version of the device.

Reports have revealed that the new model will feature a high resolution display screen and the Snapdragon processor or Qualcomm. It is also expected to be slimmer compared to the initial version of the first generation of the device. Although the Tegra 3 processor of NVIDIA was considered by the company, the Qualcomm chip was selected since it took into consideration the power needed for the second-generation Google Nexus 7.

Paul Semenza, an analyst from DisplaySearch, indicated that even though the current model of the device has the capability of supporting a 216 PPI pixel density, the supplier from Asia revealed that the upcoming model may have a display screen that supports a pixel density of 323 PPI. The manufacturer of the display, O-Film, has also started to produce the touch-screen display since December and it is supposedly slimmer compared to the current screens that are available in the market. This has allowed the manufacturing costs to go down.

Google is aiming to deliver around eight million units of the second-generation Google Nexus 7 tablet by the second half of the year. It also aims to compete with the Kindle Fire of Amazon and the iPad Mini of Apple. Earlier reports indicated that the upcoming tablet may be offered at around $150 or it may even go down to around $99.

The strategy of Google does not rely on high-end products to increase its profits. Instead most of its revenue comes from online ads. This means Google will increase exposure for its advertisements if it can attract more users to acquire its Nexus products.

Although it appears that Apple may unveil a new set of iPad models before the end of the year, the plans of Google are reportedly adjustable. This means its price tag is not yet final. The price point and anticipated deliveries of the second-generation Google Nexus 7 may depend on the new products that will be introduced by other manufacturers this year.

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