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Electronic Arts
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Although
digital download sales continue to increase in the gaming world, Electronic
Arts has indicated that it will continue to support physical media users of
their products.
Digital
download sales are expected to increase and eventually surpass physical sales
of games in the future, according to EA, which is currently increasing its
focus on digital download sales as compared to physical media sales. This will
result to an increase in the mobile games as well as free-to-play games in the
near future.
According to
Peter Moore, the chief operating officer of EA, digital download sales are
expected to increase up to a point where it will exceed sales of physical
media, which may come in two or three years.
The maker of
Crysis 3, The Sims 3, and Battlefield indicated is set to offer over forty
social mobile as well as free-to-play games for the current fiscal year. Moore
also indicated that the company may increase its lineup of such games within
the year. App and games manufacturer are gradually increasing their presence in
a number of app and mobile device stores that offer digital downloads like the Google
Play Store, App Store of Apple and Steam.
The number
of registered users on the digital download platform of EA has increased
recently from around 11 million last May to around 21 million a few months
after. Despite this massive increase in
digital download users, the company has indicated that it will still continue
to service physical media gamers.
Moore
indicated that it will continue to provide services to the users of traditional
gaming media, who want to continue using discs instead of making digital
downloads of the games they want to play.
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