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Acer Iconia A1
(Image Credit: http://www.cnet.com)
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Acer will be
launching a number of Windows 8 tablets that feature smaller screen sizes. This
was revealed recently by the Pa America region president of Acer, Emmanuel
Fromont. He added that these tablets will also have a price tag of less than
$400.
The product
marketing vice president of Acer, Sumit Agnihotry, repeated the same statement
during a New York event where a number of Acer products were unveiled. The $400
price tag is currently the entry-level price tag of Windows tablets. The
upcoming Windows 8 tablets from Acer will also be promoted by the company as
devices that can be easily connected to a conventional PC compared to Android
devices.
Fromont
revealed that the price tag of the upcoming devices will increase their appeal
in the market. Consumers will not feel the need to acquire high-end tablets,
and with the smaller screen size, the price tag will be among the main concerns
of consumers when they purchase a tablet.
Three new
products were unveiled by Acer recently, a pair of Windows 8-powered
touchscreen notebooks along with a new Android tablet. As the market for PCs continues
to weaken, Acer is aiming to increase the sales of its other products.
The company
has also lost more compared to its competitors due to the slowdown in the sales
of netbook devices. International PC deliveries of Acer were by 31 percent in
the first quarter compared to the same period last year. Now the company is
aiming to recoup some of its losses with new Windows 8 tablets and notebooks.
It is also looking into Android devices in increasing sales for the year.
With the
upcoming release of additional touchscreen devices, the company is anticipating
an increase in PC demands in the latter part of the year. Most of the notebooks
that the company will release during the back-to-school season will come with
touchscreens.
Aside from
these touchscreen notebooks, the cheaper and smaller Windows 8 tablets may also
help Acer to increase its sales in the market.
