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BlackBerry 10
(Image Credit: http://www.allthingsd.com)
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It appears
that Research In Motion is aiming for a comeback in the gadget market with its
BlackBerry 10 smartphones.
A recent
Bloomberg report indicated that the Canada-based company is aiming to release
the first BlackBerry 10 smartphones by February following its upcoming January
30 launch in the international market.
Although the
smartphones are not expected to be released by the different mobile network
providers at the same time, RIM has indicated that the launches will be carried
out within thirty days after they are unveiled.
This shows that the company is aiming to move fast with the launch and
availability of its upcoming BlackBerry 10 smartphones.
Reports on
the BlackBerry 10 have been going around for some time already and the company
has postponed its release a number of times. The upcoming release of the
BlackBerry 10 smartphones comes over a year after it had a major product
announcement, which was the BlackBerry 7 product lineup that was announced in
the later part of 2011.
The
BlackBerry 10 smartphones may be the last-ditch effort of RIM in turning its
fortunes around. Prior to the rise of the iPhone and Android smartphones, it
was considered as the leader in the market.
Despite
ceding the leadership in the smartphone market, the company still has a good
market among corporate and government users since its devices are considered to
offer better security compared to its competitors. It aims to entice its
clients to upgrade to the BlackBerry 10 with the upcoming release of the
BlackBerry 10 smartphones.
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